PEOPLE
From the thrill-seekers to the road warriors, from the adventurers to the travelers: our team is fueled by passion and powered by determination.
Here you could find some of the riders that we are beyond proud to support.
GALICIAN GRAVEL CYCLING
Born in Galicia, Spain, this crazy-passionate, vibe-driven collective is leaving its mark on the gravel scene through pure energy, strong community values, and an uncompromising love for the ride.
KASIA
Berlin-based, riding everywhere.
She pedals for the joy, the people, the shared road—not the suffering.
“Cycling for a good time, not a hard time.”
This isn’t just her motto, it’s how she shows up.
She’s building a cycling world where more people feel seen, welcomed, part of it.
Fast, fearless, and pushing the culture forward.
cara biga
Born in Bologna on March 8, 1988, she found refuge and rebirth in cycling—her Cara Biga—after a period of profound loss. Cara, like Lucio Dalla's song. She rides gravel bikes, loves speed, hard work, and remote trattorias. With her Biga, she doesn't just pass through places: she experiences them from the inside, kilometer after kilometer.
JOVANOTTI
One of Italy's most beloved and iconic musicians. He started his career in the late 1980s as a hip-hop and pop artist, and over the decades has evolved into a versatile singer-songwriter blending pop, rock, reggae, funk, and electronic music.
He is also known as a passionate cycling enthusiast — he has completed long bikepacking adventures and often speaks about the bike as a tool for freedom, reflection, and life.
GUS BALDONI
He has been riding since the age of 8 and came close to turning professional at the age of 23, making it to the Italian national track team in 1989. After giving up his competitive dreams, in 1994 he found his true calling in the world of bike shops, becoming a point of reference for the maintenance and preparation of super bikes.
ANUCHI GAGO
She is an ultradistance and gravel cyclist based in Girona / Mallorca, sharing her cycling, travel and lifestyle adventures on social media.
GIORGIA VETTORELLO
She claimed victory at the Kreiz Breizh Elites Féminin in 2023 — her first major win — and in 2024 scored several top-10 finishes, including a stage result in Vuelta España Femenina.
Anna Katrine
She is a digital content creator and online coach with over 10 years of experience in nutrition and training. Through her platform she promotes an active, balanced everyday lifestyle.
LUCA LOMBARDO
SUNN Factory Racing
SUNN Factory Racing is a UCI-registered mountain-bike team, active in cross-country and related off-road disciplines.
Alberto fonte
UDOG Ceo & Founder. A lifetime cyclist and previously the brand manager at fi’zi:k, and Sales & Marketing Director at both Pinarello and Kask. He’s an avid competitor with a true love for the sport in all its disciplines.
MARCO MORELLI
UDOG Art Director
Mirco Di febo
